Product Marketing Manager (Innovation Hub), 100% En remoto

Product Marketing Manager (Innovation Hub) en 100% En remoto.
Job Description
Hi there!
We are Semrush a global IT company developing our own product a platform for digital marketers. New stars are born here so don t miss your chance.
This is our role Product Marketing Manager for idea generators planning geniuses and natural-born analysts.
Tasks in the role
- Manage inbound marketing and lifecycle communications for various products in the Innovation Hub Unit
- Manage optimize and measure performance throughout the product funnel and user journey from activation to conversion retention
- Ideate and execute new user journey experiments and A/B tests for conversion optimization together with product teams
- Develop cross-functional partnerships across Product Product Marketing Sales Brand Marketing and other key teams
- Drive competitive analysis and marketing research. Create customer personas that represent our target customers characteristics behaviors and needs and so influence and guide messaging and positioning efforts
- Lead user interviews and translate user feedback into product and marketing improvements
- Leading marketing materials production emails landing pages videos banners and decks together with design content and video production teams
Requirements
Who we are looking for
- Product marketing manager with 3-5 years of experience in B2C marketing roles
- Proven track record in new SaaS product launches
- Knowledge of SEO social media email or content marketing
- An excellent storyteller
- Data-driven
- Exceptional attention to detail
- A smart relationship-builder
- Excellent English
A bit about the team
What is Innovation Hub? It is a space in our company where we try new hypotheses work on new ideas conduct research and grow potentially successful products.
There are several teams in the Innovation Hub now each with their own focus niche idea for a product (for example some projects focus on content marketing some on the SMM and so on).
We will try to create all the right conditions for you to work and rest comfortably
- It s up to you to decide what work format works best for you. You can #wfo #wfh or mix both
- Flexible working day start
- Unlimited PTO
- Hobby benefit
- Breakfast snacks and coffee at the office
- Corporate events
- Training courses conferences
- Gifts for employees
Finally a little more about our company
We ve been developing our product for 15 years and have been awarded G2s Top 100 Software Products Global and US Search Awards 2021 Great Place to Work Certification Deloitte Technology Fast 500 and many more. In March 2021 Semrush went public and started trading on the NYSE with the SEMR ticker.
Marketing, SEO
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Fecha de publicación: 27/07/2024